Brazilian Tourism Records Record Revenue

Tourism Billing in Brazil reached new heights in 2025, reflecting the recovery and growth of the sector after challenging years.

In the first half of the year, Brazilian tourism generated R$1.08 billion in revenue, showing growth of R$6.91 billion compared to the previous year.

The highlight is air transport, which recorded an impressive revenue of R$1,400,000.

Furthermore, the accommodation sector and other areas also showed positive results, signaling significant progress in the industry.

This article will explore these numbers in detail, analyzing the trends and impact of tourism on the Brazilian economy.

General Overview of Brazilian Tourism in the First Half of 2025

Brazilian tourism recorded a revenue record in the first half of 2025, reaching R$ 108 billion.

This is the highest value since the beginning of the historical series in 2012, which represents a growth of 6,9% compared to the same period of the previous year.

This performance boosted the sector as one of the country's main economic forces.

Air transport stood out by reaching R$ 27.3 billion in revenue, an increase of 10,6% in the annual comparison, while the accommodation sector grew 12,7%, totaling R$ 13.6 billion billing.

• The resumption of events has played a crucial role in boosting the sector, attracting national and international tourists to various destinations in Brazil.
• The favorable exchange rate has also contributed to making Brazil a more accessible destination for foreigners, promoting the entry of resources into the country.
• Investments in promotions and advertising campaigns have increased the visibility of national tourism, benefiting the entire chain of services associated with the sector.

Furthermore, the month of June was significant with a turnover of R$17 billion, an increase of 5,6% compared to June 2024. These achievements reflect the resilience of the sector and the effectiveness of the strategies implemented for its recovery after global economic challenges.

Performance of Main Segments

The performance of the main segments of Brazilian tourism is essential to understanding the dynamics of the sector and its contribution to total revenue.

In the first half of 2025, the air transport, accommodation, food and water transport segments stood out with significant growth, reflecting the market recovery.

The comparative table below illustrates the shares and variations of each segment in total revenue, highlighting the areas that contributed most to the positive result of tourism.

Air Passenger Transportation

The passenger air transport sector in Brazil demonstrated exceptional performance in the first half of 2025 by billing R$ 27.3 billion, registering a significant advance of 10,6% compared to the previous year.

This remarkable growth reflects the recovery and strengthening of the sector, driven by strategies focused on expanding capacity and improving services.

A combination of factors contributed to this significant result, including a vigorous recovery in tourism and an increase in demand for air travel, coupled with government incentive policies and strategic partnerships between airlines.

In this way, air transport is cementing its position as a crucial pillar of Brazilian tourism.

The main drivers of this growth include:

• Expansion of routes, offering more destinations and connectivity
• Fleet modernization, providing greater comfort and efficiency
• Investments in technology for superior onboard experiences

With these advances, the Brazilian tourism is leveraged to a new level of excellence.

Accommodation Sector

The accommodation sector in Brazil in 2025 showed remarkable financial performance, achieving a turnover of R$ 13.6 billion and a significant increase in 12,7% compared to the previous year.

This growth is largely due to the reopening of hotels and strategic investments in the country's tourism infrastructure.

For example, as mentioned in the Brazilian government website, these initiatives created an environment conducive to the expansion and improvement of accommodation services.

Furthermore, the modernization of hotel facilities and the provision of improved guest experiences were also crucial factors in the increase recorded.

Thus, the accommodation sector is consolidating itself as a fundamental pillar of the tourism economy, generating positive impacts on job creation and strengthening Brazil's image as an excellent tourist destination.

Food and Water Transport

Brazilian tourism reached a significant milestone in the first half of 2025, notably due to notable growth in the food and water transport sectors.

The food segment registered an increase of +6,9%, while water transport showed growth of +6,5%.

Both sectors play essential roles in providing comprehensive and enriching experiences for tourists.

Access here for more details on the record revenue of the tourism sector in 2025. The significant expansion of these segments not only boosts the local economy but also improves tourism infrastructure, offering quality services and attracting more visitors.

The continued success of these sectors ensures that Brazil maintains its prominent position in the global tourism scene, with constant improvements in the services offered, from local cuisine to incredible water tours, thus strengthening the entire tourism chain.

June 2025 Performance

Brazilian tourism achieved a turnover of R$ 17 billion in June 2025, marking an increase of 5,6% compared to the same month in 2024. This growth reflects the continuation of the positive trend observed throughout the first half of the year.

Tourism performance in June stands out as relevant, as it consolidates the sector as one of the main rising economic forces in the country.

The significant increase in revenue is a result of the strengthening of the air and water transport segments, in addition to the accommodation sector, which proved vital to sustaining this growth.

Considering the economic recovery scenario and local events that attract visitors, such as festivals and conferences, the tourism sector maintains promising prospects for the second half of the year.

For more details on sector performance, visit the official website of the Ministry of Tourism.

Tourism Billing in 2025 demonstrates the resilience and potential of the sector, with robust growth in several areas.

The positive results of the first half of the year highlight the vital role of tourism in the national economy and open up new perspectives for the future.